Corporate rebranding with an uplifting edge.

MISC Berhad, Malaysia’s leading energy and logistics service provider underwent a rebranding exercise in 2005. With a staff strength of more than 10,800, MISC needed to express their new brand across the board, from partners and shareholders to the public as well as their staff.

Job scope
Content Research
Creative Copywriting

Agency  Denney & Denney
Client  MISC Berhad
Year  2005-2007

Marketing Folder | Liquid Natural Gas (LNG) Business Unit

Marketing Folder | Offshore Business Unit

Marketing Folder | MISC Integrated Logistics (MILS) Business Unit


Brand Communications work produced for MISC Bhd include:
Annual Reports
Brochure (for ALAM, their Maritime Training Center)
CSR Report (in the 2011, 2012 & 2013 Annual Reports)
Marketing Folders (for their Core Business Units)

Brand Comms - MISC Berhad